Getting started
Reading a label in thirty seconds
January 9, 2026 · 4 min read

You do not need a chemistry degree. You need four habits that take about half a minute at the shelf.
One: count the line
Short lists are not automatically good, but long lists are almost always doing something other than making the product work. Start by noticing length.
Two: find the fragrance
Fragrance and parfum are doing the same job on a label, which is standing in for a list you are not being shown. Essential oils, by contrast, are named for what they actually are.
Three: check who you can reach
Is there a person behind this, or a customer service portal? You can learn a great deal about a company by how hard it is to ask them a direct question.
Four: judge by your own body
Nothing on a label beats two weeks of your own experience. Change one thing at a time and pay attention. You already know how you are supposed to feel.